One Voice Indy Website + Brand Redesign
OVERVIEW
Shortly after joining One Voice Indy (a cappella chorus) in August 2022, I saw an opportunity to gain design experience and help out by redesigning the website and building a solid brand for the chorus. Over the course of the next ~10 months, I spearheaded these efforts and the new site debuted in August 2023.
ROLE
Website Designer, Brand Designer // Brand Design, Visual Design, Research, Time Management // Wordpress, Figma
DATE
October 2022 - August 2023
Building from the ground up!
It was a great challenge and learning opportunity to create One Voice Indy's brand and redesign its website using that brand. I learned a lot about what is needed to create a brand through this experience, and got to:
🎨 Developing a brand from its start. When I joined, One Voice Indy had a signature "teal" color that they associated with themselves, but that was the extent that their brand reached. I was excited to help develop the brand from the very beginning.
💻 Utilize that new brand to redesign the website. Once the brand was developed, I was able to put it into action immediately by implementing it with the redesign of the website. I used WordPress when redesigning the website, keeping the main points of each page but designing with ease of scanning and usability in mind.
📣 Promote the brand and launch the new website on social media. After the website was ready to showcase, I created the graphic we used to promote its launch. I also was one of the people in charge of social media at the time, so I got to push out the announcement post as well. It was so gratifying to see months of work come to fruition in this way!
Who is One Voice Indy?
To get to know what "voice"
